Grow the Pie - How Great Companies Deliver Both Purpose and Profit
Author(s): Alex Edmans
What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds. Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly, but are driven by purpose - the desire to serve a societal need and contribute to human betterment. The book explains how to embed purpose into practice so that it's more than just a mission statement, and discusses the critical role of working collaboratively with a company's investors, employees, and customers. Rigorous research also uncovers surprising results on how executive pay, shareholder activism, and share buybacks can be used for the common good.
Product Information
General Fields
- :
- : Cambridge University Press
- : Cambridge University Press
- : 0.662245
- : 01 March 2020
- : 1.06 Inches X 6.22 Inches X 9.25 Inches
- : books
Special Fields
- : Alex Edmans
- : Hardback
- : 2003
- : English
- : 658.4/08
- : 382